Club Health Check: The doctor will see your club now
Just as routine doctor visits help people identify health risks before they become serious, Rotary’s Club health check can diagnose problem areas and prescribe remedies.
Club leaders will find a checklist to assess their club’s well-being in the areas of club experience, service and social events, members (https://timeline.rotary9212.org/membership-makeover-for-rotary-clubs/), image, and business and operations, along with an array of resources to treat any problem areas. Regularly consulting those resources can help maintain your club’s health and preserve its value for club members and the community. A few examples follow, but review the entire document through the website listed below to ensure you’re taking full advantage of these valuable tools.
Assess your club’s well-being at on.rotary.org/club-health-check.
CLUB EXPERIENCE
- The problem: Members don’t feel they are participating in the Rotary experience beyond the club.
- The prescription: Connect members with various Rotary programs. For instance, encourage them to sponsor an Interact club, organize a Rotary Youth Leadership Awards event, or create a scholarship. And remind members they might want to join a Rotary Fellowship or a Rotary Action Group.
SERVICE AND SOCIAL
- The problem: Members feel there are not enough regular occasions for socializing and networking.
- The prescription: Put one or two members in charge of organizing social events throughout the year.
- The problem: Members worry about the effectiveness of the club’s projects.
- The solution: Connect with members of The Rotary Foundation Cadre of Technical Advisers to get guidance on service projects.
MEMBERS
- The problem: Club membership is stagnant or declining.
- The prescription: Create a membership development plan, while teaching members your club’s process for proposing new members and explaining that they can also refer qualified prospects to other clubs. Online resources also provide tools to help diversify club membership and connect with prospective members.
IMAGE
- The problem: The club has an anemic online presence.
- The prescription: Find a member with the skills and the time to create and manage your club’s website and social media pages.
BUSINESS AND OPERATIONS
- The problem: The club has difficulty planning and setting goals.
- The solution: Have the club board meet at least quarterly to review the club’s strategic plan, measure its progress toward established goals, and adjust bylaws and other documents as needed.
Article reproduced from Rotary Magazine August 2023 Issue.
Copyright: © Rotary International. All Rights Reserved.
